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Coinwy > Blog > Market > Eightco Holdings Adopts Worldcoin for Treasury
Market

Eightco Holdings Adopts Worldcoin for Treasury

Thiago Alvarez
Last updated: September 8, 2025 7:08 pm
Thiago Alvarez
Published: September 8, 2025
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Eightco Holdings Adopts Worldcoin for Treasury
Eightco Holdings Adopts Worldcoin for Treasury
Key Points:
  • Eightco Holdings opts for Worldcoin in treasury, boosting WLD market.
  • Leadership changes include Dan Ives as Chairman.
  • Institutional investors show strong interest in the strategy.

Eightco Holdings announced the world’s first treasury strategy primarily based on Worldcoin (WLD), seeing a substantial increase in institutional investment activity on November 2025.

This move positions WLD as a significant cryptocurrency in corporate treasuries, sparking immediate market reactions with substantial price movements and institutional interest.

Eightco Holdings Inc. (NASDAQ: OCTO) has initiated a new treasury strategy, integrating Worldcoin (WLD), leading to heightened market activity. The company raised $250 million through private placement, enhancing WLD adoption significantly.

Dan Ives, now the Chairman, emphasized Worldcoin’s role in the AI-driven Fourth Industrial Revolution. Institutional investors like Pantera Capital and Kraken supported the strategy with financial backing.

I am so excited to be named Chairman of Eightco Holdings Inc. (OCTO), marking the next step in the AI revolution around authentication and Proof of Human (PoH). Sam Altman and Alex Blania began this incredible journey, and the future of AI requires World to lead the way in this AI-driven Fourth Industrial Revolution. World is the internet of people. While AI gives us infinite abundance, World gives us infinite trust and authentication. – Dan Ives, Chairman, Eightco Holdings

The announcement resulted in Eightco Holdings stock surging nearly 48-fold. The innovative approach sets a new precedent for corporate-crypto treasury management, especially for altcoins.

The initiative could influence future corporate strategies regarding crypto asset adoption. The participation of entities across traditional and crypto markets marks a significant shift.

This adoption follows historical cases like MicroStrategy’s Bitcoin strategy. Worldcoin’s impact has been immediate, leveraging broad institutional interest and existing crypto trends.

Potential outcomes include increased scrutiny on crypto treasuries amidst regulatory changes. Analysts foresee Worldcoin occupying a pivotal position in bridging AI and cryptographic identity protocols.

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ByThiago Alvarez
Thiago Alvarez is a crypto and fintech analyst at Coinwy, covering blockchain payments, DeFi protocols, and digital asset regulation. With a background in financial technology and compliance analysis, Thiago focuses on evaluating the operational viability and regulatory positioning of emerging crypto projects. His work examines token economics, cross-border payment infrastructure, and institutional adoption trends across global markets.
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