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Coinwy > Blog > Market > Business > Rumble Inc. Acquires Northern Data AG
Business

Rumble Inc. Acquires Northern Data AG

Thiago Alvarez
Last updated: November 11, 2025 2:30 am
Thiago Alvarez
Published: November 11, 2025
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Rumble Inc. Acquires Northern Data AG
Rumble Inc. Acquires Northern Data AG
Key Points:
  • Rumble Inc. announces acquisition of Northern Data AG for $767 million.
  • Expansion of Rumble’s AI and cloud capabilities imminent.
  • Northern Data shareholders to receive 30% stake in combined entity.

Rumble Inc. announced its acquisition of Northern Data AG, a leader in AI infrastructure, for $767 million in an all-stock deal expected to finalize in mid-2026.

Contents
Details of the AcquisitionStrategic Alignment with Industry Trends

The merger significantly enhances Rumble’s AI capabilities and could influence DeFi integration, with Tether’s backing indicating potential shifts in the blockchain ecosystem.

This strategic agreement involves key players from both companies. Northern Data, having divested its cryptocurrency mining unit, is shifting focus to AI and high-performance computing. Tether’s involvement as a major backer demonstrates strong institutional interest.

Details of the Acquisition

Rumble Inc. acquires Northern Data in an all-stock transaction valued at $767 million, bolstering its AI and cloud capabilities. The deal provides Rumble with Northern Data’s extensive data center assets. Immediate effects are expected in AI and cloud service markets. Analysts anticipate a positive impact on USDT due to Tether’s backing of the combined entity.

Financially, Rumble will issue new shares to Northern Data shareholders, with Tether investing $775 million earlier this year. Regulatory approval remains a crucial next step for the transaction’s closure by mid-2026.

Strategic Alignment with Industry Trends

This acquisition aligns Rumble with other tech firms acquiring AI infrastructure for cloud computing. Northern Data AG, in an official statement, highlighted:

Frankfurt – 10 November 2025 – Northern Data AG … today entered into a business combination agreement with Rumble Inc …

Previous similar deals suggest enhanced market positions post-acquisition. Tether’s role might influence how DeFi platforms integrate with Rumble’s offerings.

Long-term outcomes could involve enhanced AI and cloud service capabilities, with potential shifts in DeFi protocols. Historical trends suggest increased compute assets often lead to innovation in blockchain-cloud integrations.

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