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Coinwy > Blog > Crypto > Ripple’s XRP Price Surge and Institutional Adoption
Crypto

Ripple’s XRP Price Surge and Institutional Adoption

Thiago Alvarez
Last updated: October 26, 2025 1:16 am
Thiago Alvarez
Published: October 26, 2025
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Ripple's XRP Price Surge and Institutional Adoption
Ripple's XRP Price Surge and Institutional Adoption
Key Points:
  • XRP aims for a 35% price increase driven by strategic vision.
  • Ripple CEO emphasizes the ‘Internet of Value’ initiative.
  • Institutional adoption and ETF approval prospects fuel optimism.

XRP, driven by Ripple CEO Brad Garlinghouse’s commitment to the ‘Internet of Value’ vision, is set for a potential 35% surge by December 2025.

This development highlights a significant market shift, with pending XRP ETF approvals expected to enhance institutional involvement, thereby affecting XRP’s utility and market positioning.

Ripple’s push for a potential 35% surge for XRP is linked to CEO Brad Garlinghouse’s advocacy for the ‘Internet of Value’. Recent statements align with efforts supporting institutional adoption and gearing towards impending regulatory decisions that could shift market dynamics significantly. Ripple CEO Brad Garlinghouse and CTO David Schwartz lead this initiative. They focus on increasing XRP’s market utility and value. Garlinghouse’s strategy is projected to enhance XRP use, targeting broader adoption and sustained growth amid regulatory considerations.

“Ripple is building the foundation of an Internet of Value where money moves as seamlessly as information. XRP’s growing institutional adoption is testament to this vision.” — Brad Garlinghouse, CEO, Ripple

Institutional adoption of XRP is on the rise, correlating with increased optimism. With ETF applications awaiting approval by the SEC, the market anticipates a favorable outcome potentially driving a significant market impact, thereby increasing XRP’s valuation. The SEC’s pending decision on six XRP ETF applications influences investor sentiment positively. Polymarket’s prediction suggests a high likelihood of approval. This could draw increased institutional interest, with potential for considerable capital allocation shifts toward XRP.

XRP’s historical trends show that positive regulatory outcomes can spur substantial price increases. If the ETF is approved, XRP may mirror the significant rise seen following Bitcoin ETF approvals, potentially leading to heightened institutional and retail investor involvement. On-chain data reveals a reduction in exchange reserves by 3.36% recently, indicating whale accumulation and possible price increases. The surge in XRP’s daily volume supports technical analyses suggesting a breakout, aligned with Garlinghouse’s strategic vision and community optimism.

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